LEAD Marketing

Morgan graduated from Grand Valley State University with a Bachelor of Arts in Communication Studies and minored in Advertising and Public Relations. During her time at Grand Valley, she was an active member of the Public Relations Student Society of America and served as the Vice President of Member Services for the Grand Valley Chapter. She began her career as a Communications Associate at a Grand Rapids based communications agency where she specialized in strategy creation, social media content creation, and event planning.

 

 

 


Where I’m from: Wyoming, Michigan

Where I went to school: Grand Valley State University

What I do: I am the voice behind your brand on social media platforms. I create content unique to your brand identity and values that sticks out from your competitors based on a comprehensive social media strategy written just for you.

My Ideal…

Project: I love a project that utilizes all forces of the agency, a truly integrated campaign allows for more fluidity and a clear focus.

Client: A client who isn’t afraid to try something new with their approach can allow for many new opportunities. When a client allows our team to use our skills and expertise in a new way, we can create unique and strategic deliverables.

My Favorite…

Quote: “Nevertheless, she persisted.” Spoken by the dynamic Senator Elizabeth Warren.

Pastime: You can probably find me planting the newest addition to my succulent collection when I have some free time on my hands. If I’m not planting, I am probably at Luna eating some delicious chips, guac, and queso and sipping on a pink margarita.

I like…

An Insight: No matter what the day throws at you, it is extremely important to keep your head up, a smile on your face, and bring a new solution to the table.

Someone who has influenced my professional career: My professor turned mentor, Adrienne Wallace. With her extensive life and work experience she is not only a large influence on my professional career, but my personal life as well. She has pushed me outside of my comfort zone countless times and will always tell me the hard truth, even if I don’t want to hear it. She is also extremely sassy and buys amazing gifts, so really the kind of person you want to surround yourself with.

An out-of-the-box solution: Pushing your limits, and your comfort zone, will often produce the most interesting and unique results. To truly be out of the box, you have to live outside of what is comfortable!

Did you know…

When I was ten: I got into major trouble, at school and at home, because I created an email address at school without my parents’ permission. Sorry again, mom!

I aspire to: Continue to develop my knowledge in the communications field and hone my skills in order to effectively lead a team of my own.

I’m a LEADer because…

Skills: My ability to multitask goes beyond just being able to work on a variety of clients a day but my ability to turn on a dime and switch my headspace to the project that needs attention most. I am a passionate, honest, and have an extreme attention to detail.

Attitude: I am resilient and will do whatever it takes to get the job done.

What’s your goal?