LEAD Marketing Tag
To Be or Not to Be
Back in 2012, Behance was already the best name in web-based creative portfolios. Then they were bought by Adobe. While digital portfolios are constantly evolving, this connection to Adobe's 10 Million users and the ability to post directly from the programs they use daily...
Hire the Right People
My position at LEAD Marketing Agency is unique because I am the only person on staff who does not have a marketing background - I work in Accounting and Human Resources. During my 3 ½ years at LEAD, it has been interesting to see...
Tom Sullivan Selected as Panelist – The Business of Sports
Join us for a ballpark lunch to learn more about how marketers are using technology to build winning sports teams as well as capitalize on the ardor of their customer base to grow revenue sources and take advantage of this passionate, evangelical marketing source....
Tom Sullivan Featured in Article on Corporate Sponsorships in Sports
(GRAND RAPIDS, MI) – While athletes for West Michigan’s semi-professional sports teams compete for dominance on the court, field or ice, each organization’s front office is doing the same in the sales game, chasing sponsorship dollars that account for a crucial piece of their...