"When a company buys a billboard they hope it, obviously gets attention." "Well, Brann's Steakhouse is getting its money's worth. Its billboard on US 131 near Fifth Third Ballpark has smoke coming from it. Kent County dispatch says it has received calls from drivers concerned it's...
(GRAND HAVEN, MICHIGAN) –With scenic landmarks captured by area artists and photographers adorning the walls, there's a local flavor to the new Health Pointe medical building, located east of U.S. 31 and south of Robbins Road. But Health Pointe officials never imagined the local reception...
(GRAND HAVEN, MI) – Health Pointe, a Holland Hospital and Spectrum Health joint venture, has selected LEAD Marketing Agency to lead the awareness advertising campaign for the new integrated care facility, located at 15100 Whittaker Way in Grand Haven. LEAD was chosen due to the...
(GRAND RAPIDS, MI) – Lead Marketing Agency has acquired Wynott Advertising & Design. The purchase came after looking at several potential deals, said Tom Sullivan, the Grand Rapids firm's president and co-owner. "Acquiring an established firm like Wynott Advertising & Design means that we've increased our expertise,...
LEAD Marketing Agency, one of West Michigan’s largest full-service marketing agencies, is pleased to announce that it has acquired Wynott Advertising & Design. The formal transaction occurred Nov. 1. LEAD executives say that they had been planning to make an acquisition for the last...
Point of View in Advertising is paramount for message acceptance. Many times, the "POV" in the market comes from the Money Behind the Outgoing Voice (otherwise known as the Advertiser) rather than the Voice Behind the Incoming Money (otherwise known as the Consumer). ...
Join us for a ballpark lunch to learn more about how marketers are using technology to build winning sports teams as well as capitalize on the ardor of their customer base to grow revenue sources and take advantage of this passionate, evangelical marketing source....
(GRAND RAPIDS, MI) – While athletes for West Michigan’s semi-professional sports teams compete for dominance on the court, field or ice, each organization’s front office is doing the same in the sales game, chasing sponsorship dollars that account for a crucial piece of their...
