LEAD Marketing

LEAD Marketing Agency

LEAD Adds Five Employees to Full-Service Team

LEAD Marketing Agency’s commitment to providing measurable results for clients with a complete offering of services is reinforced by the recent addition of five full-time employees.   Cameron Bindi Cameron joins LEAD as an account coordinator and will be responsible for managing the day-to-day operations of multiple LEAD clients....

Grand Rapids Michigan Full Service Agency

Grand Rapids Marketing Firm Acquires Competitor

(GRAND RAPIDS, MI) – Lead Marketing Agency has acquired Wynott Advertising & Design. The purchase came after looking at several potential deals, said Tom Sullivan, the Grand Rapids firm's president and co-owner. "Acquiring an established firm like Wynott Advertising & Design means that we've increased our expertise,...

The Role of Chatbots in Enhancing Customer Experience

In the rapidly evolving landscape of customer service, businesses are constantly seeking innovative ways to enhance the overall customer experience. One technology that has emerged as a game-changer in this regard is chatbots. These intelligent, automated conversational agents are transforming the way businesses interact...

5 brand trend predictions for 2024

Design trends can be a valuable tool for keeping your marketing materials contemporary. However, amidst the dynamic landscape of design, certain techniques remain timeless, and it's essential not to let trends overshadow that. Remember to evaluate each trend and determine what aligns best with...

Meet Shannon

Name? School? Major/Minor? Shannon Dora Simpson Davenport University – Master of Business Administration University of San Fransico – International Relations   What’s your favorite thing about being an account manager? My clients! I love getting to know my incredible clients and helping them to achieve their business goals.   What do you...

Street Smart Ads

Effective Billboard Advertising When I joined LEAD Marketing Agency almost two years ago, I had little regard for billboards. After seeing our work, I saw billboards that made me hungry, one smoking hot sizzling steak billboard that made me laugh because people called the fire...

10 Tips for Reorganizing Your Website

Your website expresses your brand’s identity and is an essential marketing tool for your business. A well-organized website can lead to increased traffic, higher engagement, and more conversions. However, as your business evolves, your website may need to adapt with it. It's important to ensure...

When Billboards Go Viral

“Strategically placed.” That’s how Manistee influencer and owner of Manistee Beverage company, James Beaudrie, described LEAD’s billboard for our client, NUVU fuels. With a bold statement of “Manistee’s New Favorite Pizza,” the board caught Beaudrie’s eye, sparking him to post this short video with the caption...