LEAD Marketing

LEAD Marketing Agency

Full Service Marketing and Advertising-Image via Creative Commons

What it means to be “Full-Service”?

LEAD Marketing Agency recently grew its service offerings to be a more complete, “full-service” firm. We offer marketing strategy, digital and traditional media planning and buying, account management and full creative services. In other words, we come up with the goal, develop the strategy,...

Grand Rapids Michigan Full Service Agency

Grand Rapids Marketing Firm Acquires Competitor

(GRAND RAPIDS, MI) – Lead Marketing Agency has acquired Wynott Advertising & Design. The purchase came after looking at several potential deals, said Tom Sullivan, the Grand Rapids firm's president and co-owner. "Acquiring an established firm like Wynott Advertising & Design means that we've increased our expertise,...

Communication-Language-Medium-Process-Results

Listen. Ask Questions. Repeat.

I have two young daughters, ages 22 months and 5 years. I like to joke that my oldest, Addison, was born talking. She has always been very verbal, speaking in complete and understandable sentences from the time she was one. My younger daughter, Violet, is...

Heather Burnette HR at LEAD Marketing

How to Retain Employees, Part II

Turnover is a financial strain for any employer, preventing it is essential to a healthy bottom line. Luckily there are MANY ways to keep your employees happy and engaged. Opportunity for Growth – Not many people stick around in a dead-end job and the...

Patience-Planning-Strategy-Design

Come. Sit. Stay.

Over Christmas, my wife and I finally decided to get a puppy. It was a very tough decision for me, having lost my extremely well-trained dog a few years ago. My favorite trick I taught him was to ask him, "What's on top of...